Polestar teams up with IAAPS to promote sustainable electric mobility
21st March, 2022
Polestar, the design-focused, premium electric performance car manufacturer is partnering with IAAPS on a special brand activation event, hosted at our new facility at the Bristol & Bath Science Park.
From 27th April to 8th May, Polestar will run a series of test drives and information sessions from the IAAPS site, giving consumers and car enthusiasts a flavour of the Polestar driving experience. Those who sign up via the Polestar website will be given an overview of the latest technical specifications and features of the Polestar 2, a fully electric, 5-door fastback, by the brand’s in-house consultants and get the opportunity to take the car for a half an hour test-drive.
The event aims to not only promote Polestar’s growing portfolio of electric performance cars, but also more generally advocate sustainable mobility for a post-petrol era. The brand is committed to achieving climate-neutrality, circularity and transparency across its supply chain and product lifecycle as well as accelerate the move to a fully electric, net-zero future. It is therefore ideally aligned with IAAPS’ objectives to support the development of clean, efficient and affordable zero carbon propulsion technologies.
“Polestar and IAAPS share a common goal to support the transition towards net zero mobility, and we are thrilled to be teaming up with the brand on this exciting event. It is a pleasure to host the Polestar team and its fleet of high-performance vehicles at our site. It is a great initiative to help raise consumer awareness of the benefits of electric vehicles and the importance of new technologies in securing a sustainable future,” says Tony Reid, IAAPS Business Development and Enterprise Manager.